Top 5 Ways to Drive Engagement from Your Twitter Followers

Most marketing savvy folks are on Twitter these days, as it’s been widely shown that the popular platform can do wonders for your business or personal venture. But it’s not quite as simple as posting Tweets and walking away – there are a lot of tactics that, when utilized, can drive engagement and earn you [...]

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Blackberry Releases Official Twitter App

Twitter

All you Blackberry users out there – good news in the Twittersphere! Blackberry released its official Twitter app yesterday, making a whole lot of users mighty happy. According to the Twitter blog, the app includes the following features:

Real-time BlackBerry push of Twitter direct messages
Camera and photo gallery integration
Browser integration for Tweeting links
Customizable interface for changing [...]

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To Unplug Or Not to Unplug … What Was the Question?

Social Marketing

So many gurus are giving advice about unplugging from the net, facing our web addiction and how we’re so overwhelmed with technology that we aren’t living our lives.  Let me share with you a little tale filled with irony.  Last night I was looking at this “Internet Rehab” called reStart.  Their platform (as with many [...]

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Twitter Cuts Down on Spam

Image courtesy of the Twitter blog

If you’re a power Twitter user – lord knows you’ve had some experience with the often overwhelming spam accounts. I often wonder, why do they bother? Spam is hardly an effective marketing tool – but they just keep on coming with the “Click here to make $1,000 a day on Twitter!” messages.
The good news? Twitter [...]

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The Integration of Social Marketing

Social Media Integration

At this point in the evolution of marketing, most organizations understand the importance of social media to their overall efforts. But, a new study by marketing management firm Unica, as reported by emarketer, shows that integration is still lacking.
While 70% of responding companies have integrated voting features/product reviews into marketing campaigns, only 41% have [...]

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Twitter Users Not Tweeting?

In an interesting article released yesterday from CNN Reporter Julianne Pepitone, 73% of twitter users have tweeted less than 10 times. Is Twitter becoming more of a news feed than a place to conversate and engage with other tweeters?? Seems that way.
Late last year, we blogged about the different ways twitter users used the social network. The [...]

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What the Hell is a Microblog?

Granted, we geeks like to throw out web terms, acronyms and other made up words, just to keep you guessing and fetter out the “cool kids”. But, the English language has more than doubled in the last 10 years, thanks to “geek speak”. LOL, XML, BLOG, TWEET, IRL, AGGREGATOR, and of course, one of [...]

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Getting Social Is About Being Real

Social Media

Today’s cultural movement of the introduction of new technology (beginning with the invention of the telephone in 1876 and continuing with the rapidity of subsequent entertainment technologies) has proven to be the cornerstone of our “gotta know” voracious appetite. In the early days of radio and television, advertising was geared to be an [...]

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Teens Don’t Do Twitter, and Are Breaking Up With Blogs

Blogging

Teens and blogging have gone through a nasty break up, some new stats suggest. According to a new study by the Pew Internet & American Life Project, the percentage of teens who blog is down 50% from 2006. The numbers sunk from 28% of online teens to just 14% of online teens.
So what are teens [...]

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Free Music For JUST A Tweet!

Pearl-Jam-free-download

Yep, a new trend for 2010, that’s here to stay! Music artist are starting to take on the full advantages of social media! If you are Pearl Jam fan and want to download their new single “Just Breathe” without having to pay for it, you can!  That’s right, you read right!!! You can trade one [...]

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Jennifer Barbee, Inc. on Facebook