Social Media Marketing Takes a Village…or HootSuite.

I hear this statement (or something very close) at least once a week, “I just don’t have time to keep up with all my social media interactions.” Each time I hear it, I ask this question, “Are you using HootSuite?” I LOVE this tool. If you don’t have a HootSuite account, and you have a business profile on Facebook or [...]

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10 Reasons Why We Love Time Magazine’s Person of the Year, Mark Zuckerberg

Who on this planet hasn’t heard of Facebook in some way or another? Our 85 year old Grandmothers are overheard talking about how their grandchildren are always “on that darn Facebook” and our 10 year olds are overeard telling their classmates, “Get on facebook after school.” It’s a phenomenon no one expected to take over [...]

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10 Ways Social Media Will Derail Your Job Search

Job search via social media

The benefits of social media are pretty obvious to most savvy marketing professionals these days – but what about the drawbacks? Using social media in the wrong ways can cause serious damage to your reputation, especially if you’re on the hunt for a new gig. Check out the 10 Ways Social Media Will Derail Your [...]

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Newest Social DMO State Rankings Released

Social DMO

So, how social is your state DMO? A quarterly report by Gammet Interactive ranks states across the nation on their social media presence. So where does your state stand in the latest rankings from October 2010? Click to check it out.

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The Power of Social Media for Customer Service – a True Story

Comcast rocks. Or I should say, Comcast rocks, via Twitter. You wouldn’t have heard me saying that a few days ago, however, when I was livid over being ripped off by the cable/internet giant after my initial ISP contract was up.
I was paying what I considered a reasonable price for internet, but when my contract [...]

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Tracking Twitter…Finally?

It’s been reported that Ross Hoffman, a member of Twitter’s development team, has revealed this week that Twitter plans to release a real time analytics dashboard by the end of 2010. While it’s unclear as to who will be able to use this dashboard (marketers or everyone…we beleive it should be everyone), the reporting system [...]

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Key Ingredient for Social Media Success? PASSION.

Southwest Airlines blog

Last week, someone told me that no one should be handling social media within any given organization if they don’t LOVE it. Like a lightning bolt, that point seriously struck me. After all, I’m pretty sure that’s not listed in the job description when most people seek out a social media manager.  It’s not something [...]

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Connecting to Parents with Kids in School via Social Media

Remember coming home from school and your parents asking you “What did you learn at school today?” I remember saying, “I just got home Dad, I don’t want to recap everything I learned at school right now…but it was a lot and I’m much smarter than I was yesterday.”
Well, thanks to the social [...]

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330 of the Best B2B Marketing, Sales Blogs

Blogging about blogging

There’s nothing like reading an insightful, intelligent blog post to get those creative juices a-flowin’! But you know this – hence why you’re here. Well, we wanted to spread the wealth and pass along this terrific list of 33o of the Top B2B Marketing & Sales blogs, courtesy of Proteus. You’ll find some [...]

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Foursquare, an Opportunity Not to be Missed.

Foursquare is fast becoming a popular social networking site with more than 700,000 “check-ins” each day. As networks like Foursquare gain popularity with users, we all start asking ourselves how we as businesses and brands can capitalize. Well, here’s a start.
If you don’t have a Profile on Foursquare, start one. Every business who is looking [...]

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Jennifer Barbee, Inc. on Facebook