Since 2004, Technorati, blog search engine extraordinaire, has released a State of the Blogosphere, outlining key trends & statistics among blogs & bloggers. The latest report has just been released, and it includes some fascinating statistics, including the following:
25% of all bloggers are already engaged in mobile blogging
64% of respondents fall under the “hobbyist” category, [...]
Mobile check-ins have been one of the hot button items for interactive marketers ever since the introduction of Foursquare, Gowalla and the like. And, with the introduction of Facebook check-ins over the past couple months, the concept has only heated up. Well, the bubble may be on its way to bursting (or at least deflating) [...]
So, how social is your state DMO? A quarterly report by Gammet Interactive ranks states across the nation on their social media presence. So where does your state stand in the latest rankings from October 2010? Click to check it out.
The world is going mobile. In 2010, we saw some major jumps in terms of mobile development, including the explosion of the Android operating system, the introduction of the iPad and an increased rate of internet access via smartphones. In 2011, we can expect to see even more of a shift [...]
In a surprising move, Google has announced a huge change to local search results. In an effort to offer more relevant local options to searchers, they are phasing out all organic results. The site will now offer up specific local business listings, shown on a map, instead of showing sites based on keyword relevance.
What this [...]
Google Adwords is a terrific resource for almost any type of business – given Google’s insane dominance over the search market. But now, Google’s making it even easier for local businesses to take advantage of regional search volumes with a new tool – Boost.
Using a Google Places account ( a free tool that allows businesses [...]
It’s no secret that it takes effort to gain a loyal Facebook following – the internet Gods don’t just bless you with 50,000 fans, there’s work involved. There are many techniques and recommendations from social media folks like us on how best to do this – contests, coupons, insider information or sneak peaks, etc. But [...]
In true Facebook style, the social giant announced yet another new “improvement” to the site yesterday. Citing the lack of understanding & usage of “lists”, a feature where users can segment friends into different categories, the team has created a new concept: Facebook groups.
This new feature will allow members to create private or public groups [...]
Twitter is aflurry with changes recently, including rolling out New Twitter, the stepping down of their CEO/Founder, and now, the announcement of promoted accounts.
Having rolled out several new advertising models lately, in the attempt to monetize the site, Twitter’s latest plan is to promote specific accounts in order to grow followers. Promoted Accounts allow brands [...]
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