Location-based social networking via sites like Foursquare and Gowalla is one of the most explosive trends to hit the web in the past couple years. These platforms have shown rapid growth, and have been utilized by major agencies and marketing organizations. With everyone jumping on the location-based bandwagon, it’s only natural that Mr. Zuckerberg would [...]
So this week, our very own Drew Barbee introduced me to a fabulous masterpiece, also known as the Muppets YouTube channel. Videos of these world famous puppets earned two Webbys this year, and WOW, did they ever deserve ‘em.
What’s so special about some videos of Kermit, Animal, Grover and all the other characters we’ve seen [...]
I don’t know about you, but I am the recipient of a LOT of Spam. In my personal Yahoo email, my Spam folder is constantly full, and sneaky messages always manage to creep their way into my inbox. In my work account via Outlook/Gmail, the filter is a bit better, and most Spam is delivered [...]
Mobile ads are still an untapped area for many marketers, but a new study reported by eMarketer shows that advertisers are definitely jumping on board the smartphone market, with nearly half of mobile ads being served to these devices.
With the rise of iPhones, Droids and other handheld gizmos, advertising is taking major strides along as [...]
Log into your Yelp account yesterday, and you may have noticed some unexpected changes – one of which includes the ability to connect with your Facebook friends. Facebook and Yelp, joining forces? Say what?
And Yelp isn’t the only site seeing this new feature – Facebook has also chosen Pandora.com and MicrosoftDocs.com as their “select partner [...]
Yesterday saw the introduction of some major changes to the Facebook we know and love … again. Seems change is inevitable, especially when it comes to the world’s most popular social site!
These new changes may be a little confusing at first, so let us lay some of the details out for you:
1. For Fan Pages, [...]
Change is inevitable, especially when it comes to online social networks. The latest platform to undergo some major changes? Ning. The growing social media site just announced that it’s discontinuing its free services – and laying off close to half of its staff.
Ning has been growing in popularity over the past year, but obviously this [...]
When it comes to a social media program, measuring ROI tends to be one of the most difficult challenges facing organizations. Other than website referrals, how do you REALLY know if you’re Facebook posts or Tweets are driving brand awareness?
Well, polling consumers is one way to go, and a recent study by research from Morpace [...]
Most marketing savvy folks are on Twitter these days, as it’s been widely shown that the popular platform can do wonders for your business or personal venture. But it’s not quite as simple as posting Tweets and walking away – there are a lot of tactics that, when utilized, can drive engagement and earn you [...]
All you Blackberry users out there – good news in the Twittersphere! Blackberry released its official Twitter app yesterday, making a whole lot of users mighty happy. According to the Twitter blog, the app includes the following features:
Real-time BlackBerry push of Twitter direct messages
Camera and photo gallery integration
Browser integration for Tweeting links
Customizable interface for changing [...]
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