Facebook Blocked?!?

Tired of not being able to reply to a comment that you received on Facebook because the web site is blocked? I am looking into a new feature that was just announced by the social networking behemoth that will allowing members who have limited access to Facebook during the day: replying to comments through email.
Unless [...]

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It’s Time to Finish that Plan for 2010

2010-calendar-main

If you’ve been putting this off because it just doesn’t seem we should already be planning for 2010, then your time is up. 2010 is around the corner and it’s really time to finalize that plan. Ideally a marketing or media plan should be developed, discussed and finalized with your group BEFORE 2010 actually starts. [...]

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Social Site Referrals Mean Loyal Visitors

Loyal Site Visitors

Looking for higher returning site traffic and brand loyalty? Work on your social networking strategy. According to recent research by ad network Chitika and reported by eMarketer, social sites tend to be far more effective at driving returning traffic to your site than search engines – so brands looking for loyal followers, take heed! Snag ‘em in your social network and you’ll keep ‘em coming back for more.

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The Future of MySpace

Facebook has taken over…and MySpace has taken a backseat to social media. In a recent study conducted by Experian Hitwise in September, MySpace has taken the biggest dip in visitors but continues to be the number 2 social media site out there. So, our question is, what is the future of MySpace? What are the head marketers [...]

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Social Media Ad Spending on the Rise

As companies struggle to stay afloat in this tough economy, many are re-directing their marketing budgets towards online advertising – on social media sites in particular – in the hopes of getting more bang for their buck. And since the time people spend on social networking sites has been growing at an exponential rate, it only makes sense to do so! But is it really that simple?

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Jennifer Addressing Social Media with Women in Radio & TV

US Social Media Marketing Professionals Who Believe Social Media Marketing Is an Effective Branding Strategy, December 2008 (% of respondents)

Tomorrow, September 9, Jennifer will be in Austin, TX addressing social media with the Austin Chapter of American Women in Radio & Television at the Austin Women’s Club. The presentation entitled “Facebook to Twitter: Possibilities of the Newest Revenue Stream” will address how the group who is fluent primarily in the offline marketing world, can [...]

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Jennifer Barbee, Inc. on Facebook