This weekend, as I was driving along, I heard some interesting ads on the radio. Stations are allowing listeners to post an audio clip of their resume as a commercial. 30 seconds to let others know your experience, skills and why they should hire you. If you are interested, you could go the stations web [...]
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Yesterday, July 7th, 2009, was perhaps the saddest day online…for so many people. We all watched the public Memorial held for Michael Jackson mostly from our computer screens…not from our televisions. It was streamed live from every news web site around and was even aired live on Facebook. I don’t recall a single person I [...]
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Jennifer Barbee, Inc. has been invited by the Southeast Tourism Society to teach this year’s Alumni Class at the STS Marketing College June 26-31. The class is all about social and is decidedly titled so…”What is Social?”. We feel it’s so important to use any means of education right now to really help organizations understand [...]
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Sometimes you have to think about the way you market much like the way you clean. There are “surface” marketers…the ones who dust the surface of your web site with optimization, post information to your social sites once every week or so and the kind that feel once they’ve swept through the bare essentials that [...]
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Creating campaigns in silos shouldn’t be an issue any longer but it is. With so much technology and tracking ability, one would assume that digital, being the strongest and most easily tracked marketing tactic out there, would prevent this from continuing…but it hasn’t. More marketers are being faced with organizations that still don’t understand how [...]
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This two word phrase can be heard in many places, situations, seminars and I’m sure in more than one language in this digital marketing age. But we don’t live by the infamous ‘Best Practices’ mantra…we don’t even use the words.
By definition (per Wiki-Pedia) Best Practices can be defined as:
A Best practice is the belief that [...]
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