Ahhh, Facebook, my fickle friend. It’s almost impossible to keep up with with your constant changes. One day a “fan” button, the next day a “like”. One day fan pages, the next day community pages. One day smooth sailing, the next user authentication required. You never know what a new day will bring!
The latest change? [...]
The internet has forever changed the travel biz. Online travel planning is a booming business, and it’s growing exponentially. So, it’s only natural that Facebook would eventually acquire a travel related social site, and so they have!
TechCrunch reported yesterday that the almighty FB acquired nextstop, a social travel recommendation site. According to TechCrunch, “The startup, [...]
As someone who is always doing some kind of social media, it’s always nice to see engaged users. Usually that’s a string of comments on your latest post on Facebook or a large number of retweets on Twitter. What happens when what you have posted ignites into a ball of fire? What you started wasn’t [...]
My 10-year high school reunion is fast approaching. And what strikes me the most about this landmark occasion? The fact that it’s not so surprising anymore, thanks to our old friend Mr. Facebook.
Granted, it will still be fascinating to see all my old friends in person, given that I haven’t seen most of them in [...]
I’m a big believer in the power of social media – both for good, and evil. What do I mean? Well, social media is not to be trifled with. It’s crucial to be careful with what you say and do online, because it can always, always come back to haunt you.
Generally, the guidelines are common [...]
Since the dawn of social media, ROI-focused marketers have been attempting to put a price tag on the value of Facebook fans and Twitter followers. But is it possible to truly break social media fans down into dollars and cents?
According to a new study by Digital consulting firm Syncapse and research company Hotspex, as [...]
While it may seem like Facebook is out to conquer the online landscape and sustain a rep as the only game in town – they still believe in collaboration. Yesterday, it was announced that Facebook and Trip Advisor – the web’s most popular travel review site – had joined forces to launch a new connectivity [...]
There’s no question that consumers are using social networks as a form of information gathering when it comes to making purchases or trying new products/services. However, according to some interesting new data reported by eMarketer, social networks are NOT primarily being used to seek out data about products. Yes, people are connecting with brands through [...]
Another day, another change to the Facebook platform. This time, the social networking behemouth has rolled out changes to privacy settings in an effort to make them simpler for users. This comes as a response to major backlash in recent weeks about the corporation’s lack of privacy concerns. So do the new changes really make [...]
The worldwide web never sleeps. A full-on insomniac, our favorite technological wonder is always awake, always buzzing, always selling something to someone.
So what does this mean for marketers? Well, it means we can’t live by a Monday through Friday, 9-5 schedule anymore, at least not when it comes to our web efforts. Weekends, holidays and [...]
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