Working for the Weekend?

It’s a Tuesday morning following a long weekend – which means workers across the US are getting back into the grind.

In an interesting new study reported by e-Marketer, data shows that more and more of the American workforce feels the need to stay connected, even during off hours.

Here at JB Inc., although we’re mega fans of technology in all its glory, we’re still big believers in the “unplugged” concept. Everyone needs to step away from their computers and mobile devices from time to time. Recharging is crucial to staying fresh and full of ideas. Additionally, we believe in the power of technology to help us save time and do our jobs more efficiently.

However, one interesting component to the study showed that workers are divided when it comes to the effectiveness of social media in helping them get more work done. That’s a shame, given that social media offers so many opportunities for learning, growth and efficiency to boot.

“Slightly more than half (52.3%) the employees surveyed by the American Society for Training and Development (ASTD) agreed that social media helped them learn more in less time, to some extent. But only 37% said they got more work done, ” eMarketer reported.

So, to help all those workers out there who aren’t feeling the benefits of social media when it comes to productivity, here are a few of our favorite time-savers:

Seesmic Twitter App – This app saves a whole lotta time for those who manage their own, or their company’s Twitter account. It allows you to Re-Tweet via quote or directly; view your Twitter lists, so you can see important news and content; check out your @ replies, messages and profile all from one screen – and a whole lot more. Apparently the iPod version is even cooler.

TweetDeck – One of many popular apps that allow you to manage your social media.This desktop & iPhone app lets you update Twitter, Facebook, MySpace, LinkedIn, Google Buzz and Foursquare. Very convenient for those managing multiple profiles.

Google alerts – An incredible time saver when it comes to managing your brand message. Google alerts is free and oh-so-handy, and will keep you abreast of all the important news happening out there in cyberspace about your message – so you don’t have to go searching for it.

Social Mention alerts – Another handy alert system, designed to keep you informed about what’s being said across social media about your brand or organization. Great round-up of information.

We’d love to hear what gadgets or online tools you use to help you save time!

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