Business Users: The Largest in Social Networks

I recently read that the largest users in Social Networks are business users. After a recent test done by Anderson Analytics in May, studies show that there are seven types of individuals. They are categorized from Social Media Pessimist to Social Media Maven.

We can also determine from this test the type of lifestyles, behaviors, spending habits and income levels for each of the identified categories. With the results in, the test determined that 32% of Social Network Users are business users. An estimate shows that this correlates to a total of 35 million users with an average age of 33 and average income of $56K.

As for the Social Media Maven category, we know that the average income is $71K, average age is 27 and the population size is 24 million.

What category do you fall in? What type of Social user are you? Find out with the Anderson Analytics test.

http://www.andersonanalytics.com/SNStype/tool.php

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