Jennifer Barbee, Inc. Opens New Headquarters in Dallas, TX

Jennifer Barbee, Inc. has new diggs. We now call Three Galleria Tower our new home! With offices that cater to our clients and industry partners alike, we are better able to educate and entertain our closest of industry peers. Our new headquarters are prominently located at the corner of LBJ Freeway and the Dallas North [...]

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New Study – How Consumers Interact with Brands on Facebook

Constant Contact and research firm Chadwick Martin Bailey analyzed the Facebook behavior of 1,491 consumers ages 18 and older throughout the U.S. and uncovered some interesting details about how people interact with Facebook.
The study showed that consumers “Like” brands on Facebook more so because they are a customer (58%) but also because they want to [...]

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Time for the Seasonal Shift

As we come back to our offices after the Labor Day weekend, there is a different mind-set than the one we left with. Summer is over and Fall is fast approaching. It’s a good thing this TX weather has decided to follow suit or this transition would be more difficult than it should be. [...]

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Favoring Retailers Who Get It

As we gear up for what forecasters are calling a very “active holiday season for consumers and retailers”, marketers are left preparing even earlier for the busy season. A major factor for this holiday season and seasons to come will be the ability to make purchases directly from mobile devices. High profile companies like Apple, [...]

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Digital Spending Expected to Surpass Original Forecast

eMarketer is now predicting that online ad spending in US will not only surpass original estimates, but DOUBLE from original estimates. Online ad spending is now predicted to reach $31.3 billion this year according to eMarketer. Earlier predictions were based on a 10% growth in spending from 2010 to 2011. We are now looking at [...]

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Facebook shuts down Deals

According to a Mashable.com article today, Facebook has shut down their Facebook Deals. This effort was initiated in an attempt to battle Groupon’s growing popularity.
Facebook has definitely proven that it has legs, although it will be interesting to see if the giant will be able to remain nimble enough to stay trendy.
Read more of [...]

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Help Us Support Phone Guard – Save Lives

Statistics show drivers who text and drive are six times more likely to wreck than a drunk driver. Yet, adults and teenagers alike still take that risk.
AT&T put together a “Don’t Text While Driving” Documentary that if watched by the same people taking those texting and driving risks every day, might think twice about doing [...]

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Tweet and thou shalt receive.

In a world where 140 characters can land you in the wrong place, today we talk about a tweet that put a certain individual in the land of milk and honey… or to be more precise, meat and potatoes.
On August 17th, Peter Shankman, Social Media Entrepreneur, like many of us had a long day.  Awaking [...]

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When Technology, Education & Destination Marketing Meet

As we prepare for another school year, we can rest assured that our schools and teachers will be finding even more ways this year to bring technology into the classrooms. It’s an even more exciting process when students and involved parents alike can take even more away from an assignment using technology [...]

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Online Campaign Pre-Planning…When To Start?

In most instances, we have a fairly good idea of what our seasonal campaigns are each year, especially as it relates to tourism marketing. Tourists make plans to visit certain destinations based on the best weather months, better deal months and when it’s most convienent to travel. Summer is a popular season and we all [...]

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