60 Seconds with Jenn – Marketer Types

In our new series “60 Seconds with Jennifer Barbee”, Jennifer shares with the online marketing and media world a 60-second dose of insight into many topics being talked about in our industry.  Each week a 60 second clip will be aired right here and on her YouTube channel http://www.youtube.com/user/jenniferbarbee. Our third 60 Second spot with Jennifer [...]

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Tech-Savvy Obama Emphasizes Importance of Cyber-Security

Known to many as the first President with access to email, tech-savvy Obama initiated another digital first on Friday, announcing the creation of a new post – Cyber Security Coordinator.
Having often been called the first technologically-savvy President (thanks in part to a staunch fight to keep his Blackberry while in office), the President’s campaign successfully [...]

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Use Targeted Optimized Press Releases to Spread the Word

Representing an organization on line can be a daunting task – well, in the beginning, anyway. PR is one of those areas where hard work really does pay off in the long-run. Of course, PR isn’t the same anymore. With the increased interactivity of the web and the ever growing popularity of social networks, information travels faster than ever before. Ensuring you take into consideration is essential to the success of any PR/marketing campaign.

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60 Seconds with Jenn – Blogs

In our new series “60 Seconds with Jennifer Barbee”, Jennifer shares with the online marketing and media world a 60-second dose of insight into many topics being talked about in our industry.  Each week a 60 second clip will be aired right here and on her YouTube channel http://www.youtube.com/user/jenniferbarbee. Our second 60 Second spot with Jennifer [...]

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Panama City Beach CVB Launches a New, Real. Fun. Web Site.

Panama City Beach is making a new splash online just in time for Summer travel. The new web site promoting Panama City Beach as “Real. Fun. Beach.” among many other exciting attributes officially launched today with high praises and excited locals waiting for the official unveiling. The new web site developed by Jennifer Barbee, Inc. [...]

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60 Seconds with Jennifer Barbee – Integrated Strategies

In our new series “60 Seconds with Jennifer Barbee”, Jennifer shares with the online marketing and media world a 60-second dose of insight into many topics being talked about in our industry. Each week a 60 second clip will be aired right here and on her YouTube channel.

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Time to Advertise on the Internet and TV

Last week, Businessweek.com published an article discussing why now is the right time to advertise on TV, the Internet and Radio.  Citing that media companies are just looking to survive right now, being quite willing to negotiate rates and terms.
Prime-time TV spots are selling today for 25% less than what they were selling for just [...]

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Video Marketing In All it’s Glory

Americans viewed 12 billion videos in May 2008. In 2006 sites such as YouTube took off allowing users of all ages and web expertise to upload millions of videos from around the globe in all types of topics. Billions of searches later, we find that video marketing is a real important form of marketing online. [...]

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Facebook as a Brand Builder not an Ad Network

Facebook is obviously widely popular these days. Everyone wants to advertise their brand or product on Facebook. We are here to say. . . don’t just advertise. . . brand yourselves in your own way. Simpler put, you have only ample characters and a small pic to truly impress millions of users each day when [...]

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Search Engine Strategies Conference in NYC

The marketing team at Jennifer Barbee, Inc. attended the SES Conference in NYC last week. With over 50 speakers including marketing reps from Google and Microsoft, the content of both the educational sessions and the panel discussions was great. Cutting edge marketing tactics, interactive media development, paid and organic strategies and mobile marketing tactics were [...]

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