EMarketer recently released an article focused on marketers who use Twitter to build and spread their brand online. The study performed was focused on finding out how many mentions of particular brands were based on sharing information or making comments in one capacity or another. The findings showed that overall, users are more likely to [...]
Contrary to popular opinion – click through rate is not the end all, be all when it comes to measuring a successful online campaign. With today’s rich media, video and social media ads, there are countless other ways a user can engage with and be affected by ads that don’t necessarily involve clicks.
Love to travel, but looking to incorporate green living into your globe-trotting adventures? A new book by Rough Guides will allow you to do just that. “Clean Breaks: 500 Ways To See the World”, outlines “vacation options that are socially responsible and environmentally friendly,” according to an AP News article.
Tired of having 5 windows open just to check all your social communications? Leave it up to Google to bring it all together for you! Google’s new Google Wave allows you to display all your Open Social Media in one screen. Link your e-mail, twitter, wikis, and other social networking sites all on one “mother [...]
We’re very excited to be a part in the E-Tourism Summit October 13-14 in NYC. It’s the 10th Annual E-Tourism Summit whose conference provides a much needed venue for tourism professionals to gather, learn about new areas of interactive marketing, rich media, web 2.0 development and much more in an environment filled with educational sessions [...]
As companies struggle to stay afloat in this tough economy, many are re-directing their marketing budgets towards online advertising – on social media sites in particular – in the hopes of getting more bang for their buck. And since the time people spend on social networking sites has been growing at an exponential rate, it only makes sense to do so! But is it really that simple?
A new debate is rising in the art and media world over the use of Photoshop technology to change the look of images. What sparked this debate? Some politicians in France are clamoring for a law that would force all retouched images to be labeled as such. But not everyone in on board with the idea, and it’s raising issues about the use of Photoshop and the artistic license of photographers and advertisers.
I just heard it all! Google’s taking a stab at making web browsing social. Google has announced and launched a new project, Google Sidewiki, a fire fox and internet explorer add-on that adds a sidebar for commenting on websites across the web. When browsing the Web with Google Toolbar installed, users can post comments through [...]
I have been an Internet Marketer for over 9 years now and each year the ways of the marketing world shift drastically. I’m tasked with finding new and improved ways of marketing online to stay ahead of the curve. It seems to me that each year we gain a newfound understanding of how and why we evolve our tactics to build upon an existing internet marketing campaign that will increase our rankings, increase our traffic and gain brand exposure.
We see it in so many media plans, it’s almost a red alert if it’s not in there. “Skew Women” is and has been an important tactic to reaching and converting online business. Studies show that women are more likely to make the ultimate online buying decisions and are the primary online consumer. But, a [...]
blogging blog marketing branding cyberspace digital media DotCom Diva Unplugged facebook facebook users google health and wellness hulu integrated strategies internet marketing Internet Technologies ipad ipad reviews iphone jb inc jennifer barbee jennifer barbee blog jennifer barbee inc jennifer barbee social marketing jennifer barbee social media marketing mashable myspace nyc seminars online advertising online marketing online media Online Media & Advertising organic marketing public relations search engines SEO smartphones Social Marketing social media social networking travel Twitter video marketing trends web 2.0 wellness youtube
WP Cumulus Flash tag cloud by Roy Tanck and Luke Morton requires Flash Player 9 or better.
RSS
EMAIL
TWITTER
FACEBOOK
CHIMP
LINKEDIN
YOUTUBE