Fly Me to the Moon – and Sell My Product There

Just when you think you can say you’ve seen it all .  . . someone decides to sell ad space on one of the few things visible by every human being on earth: the Moon.

Say what?

That’s right, the Moon, the orbiting mass that sits approximately 221,463 miles away from Earth, is now an opportunity to market your product or service.

The entrepreneurs at MoonPublicity.com weren’t going to let that big round ball in the sky go to waste. Well, besides its other, small duty of lighting the night sky!

MoonPublicity.com aims to send machines known as Shadow Shapers into outer space, where they’ll trace craters and patterns onto the surface of the Moon depending on client requests. As the site describes it, “Shadow Shaping technology is used to create images on the surface of the Moon that can be seen from Earth. Robots are used to create several small ridges in the lunar dust over large areas that capture shadows and shape them to form logos, domains names or memorials.”

Interested? You’re welcome to bid on a specific area of the moon – heck, pick a crater that floats your boat and park your logo right next to it. But how much will this ridiculous publicity cost you? Prospective customers must bid in order to take part . . .  minimum bids vary depending on the area of the moon you choose, but range from around $6,000 to upwards of $700,000. These are minimum bids, mind you. Also unknown is whether anyone has actually shown interest. It’s safe to assume that this is one of those situations where, if you have to ask how much it costs, you can’t afford it.

We’ve all seen the sales of advertising on people’s foreheads, cars and the like, but this really takes the cake. What’s next, buy a cloud? Or perhaps we could carve some product placements into Mount Everest. Heck, maybe Lincoln would have wanted to sport some Ed Hardy shades, you never know!

No matter how odd or off-putting, we must say cheers to the entrepreneurial spirit. Talk about taking it to the next level! Let’s just hope our night sky stays generally fanfare free. It’s pretty nice just the way it is.

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