Accidents Happen, But You Can Be Prepared

Last night, a foray into making delicious, homemade cinnamon rolls ended instead in a broken fishbowl, a flooded kitchen floor, an empty stomach and a disgruntled fish. The true cause of said accident was a combination of my clumsiness and lack of proper preparation, but the whole dreadful incident (which ended in a painfully long stretch of kitchen clean-up) got me thinking.

After my night spent mopping up fish water, I learned a lesson (at least something good came out of it – although I rather wish it had been cinnamon rolls instead). You can’t always predict a broken fishbowl, or a down economy, or a reduced marketing budget. What you CAN do is be prepared. Have a plan of action based on the facts available.

My biggest mistake with the cinnamon roll fiasco was lack of preparation and awareness. I should have cleared the counter ahead of time, I should have readied an area for rolling out the dough, I should have moved the fishbowl to a safe spot. All things I could easily have done, but instead rushed into the job, eager to eat the finished product.

As the year comes to a close, we have a chance to begin 2010 anew, completely prepared (at least as much as we can be). We have the choice to sit down with this year’s data, figure out our goals for the coming year, and create a plan that addresses all of our wants and needs for 2010. This way, when we return, relaxed and contented from our holiday, we can feel ready to meet the challenges the year will throw our way.

Need help with assessing your needs and creating an innovative marketing plan? JB Inc.can help, just give us a shout. In the meantime, remember that while accidents happen, you can always stand prepared to work around them. It just takes a little more effort, and some pre-arranged planning time.

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