October is a Busy Month at Jennifer Barbee, Inc.

We’re very excited to be a part in the E-Tourism Summit October 13-14 in NYC. It’s the 10th Annual E-Tourism Summit whose conference provides a much needed venue for tourism professionals to gather, learn about new areas of interactive marketing, rich media, web 2.0 development and much more in an environment filled with educational sessions and plenty of time to share feedback and opinions with peers in the industry. The Summit is also the only venue at which travel industry professions can evaluate pre-screened providers who have the most relevant products for their programs.

Jennifer Barbee will be part of two very important sessions during the summit. On October 13, Jennifer will be part of a panel titled “The Visionaries: What Will Travel Web Sites Look Like in the Future?”. This session which also includes presentations by Tripfilms, Razorfish and VideoEgg, will focus on where our online presence is going by way of web 2.0 and web 3.0 technologies, feeds and design.

On October 14, Jennifer will be hosting a session titled “The Future of Web Site Development: Tactics for Lowering Your Bounce Rate” in which Jennifer will cover ideas, technologies, usability and much more with the goals of keeping your visitors on your web site and coming back in the future.

On October 22, Jennifer Barbee, Inc. will also host a special webinar for the LTPA (Association) on Social Media and Tactics for improving your organization’s social presence.

We hope to see you at E-Tourism in NYC. We will have all hands on deck to provide live feedback from the event and sessions bringing the latest trends and ideas back to the industry. Here is a lineup of Presenters and what each will be covering:

• The Travel Channel (How to make your own short form video out of b-roll film, or from scratch)
• Google: ( What new products Google has under it’s hood for travel marketers)
• TripAdvisor: (How to deal with bad reviews)
• Razorfish (The top trends that will dictate the future of travel marketing)
• Brink Media (How to develop, market and promote an I-Phone App for travel companies)
• Travelzoo (How to drive more traffic  using new e-mail techniques)
• Comscore: (How the state of the online industry is evolving to travel information sites)
• Video Egg (How a new ROI –return on involvement–)can build quality traffic to your site
• Bing (How a “Decision Engine” can help travel companies)
• Jennifer Barbee, Inc: (How “heat charts” are used to develop high-performing websites)
• Trip Films (How to bring a destination to life through video)
• Travel 2.0: (Building your presence on Twitter, Digg, Facebook in an E-Tourism Workshop)
• Red Tettamer Agency: (How PA  created a love story to drive viewers to videos)
• Loundoun County CVB: (How they won an Emmy  for the videos stories on their site)
• Go See Tell: (How Travel Portland developed 8,000 followers on Twitter)
• Spokane CVB (How to use Twitter in the best way)
• R Levin Marketing (How a 17 room Atlantic City B&B beat out major casinos Google rank)
• .Com Marketing (How to maximize SEM in light of the latest tools and changes)
• McPheters & Company: (How to compare branding ROI from print vs TV vs Interactive)
• Visit Denver (How they created an effective text messaging campaign & what they learned)
• Visionary Consulting: (What to do when analytic reports from Google and Webtrends conflict)
• Miles Media: (A former Meeting Planner discusses how to create sticky content for them)
• Campaigner: (How to get more recipients to open your e-mails)
• Madden Media, e-Brains, Miles Media: (How to generate new traffic to your website)
• 97^th Floor: (How to manage an SEO and SEM campaign overseas)
• Development  Consultants Int’l: (Who are the Twitter Elite?)

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