• September 23

Google + Social = Sidewiki

I just heard it all! Google’s taking a stab at making web browsing social. Google has announced and launched a new project, Google Sidewiki, a fire fox and internet explorer add-on that adds a sidebar for commenting on websites across the web. When browsing the Web with Google Toolbar installed, users can post comments through Sidewiki that become associated with specific Web pages and can syndicate those comments through other social media sites like Blogger, Facebook, and Twitter. Users with the plug-in installed can add their own opinions to the discussion of specific web pages. Yes, there are a range of products that already do this sort of thing; but Sidewiki associates itself with Web sites regardless of site owners’ wishes. It can do so because Internet users are free to add or subtract content to, or next to, existing Web pages using browser plug-ins that give third parties control over screen real estate. It’s called personalization. Google’s explanation of the technology is actually quite concise; Google explains that in developing Sidewiki, they wanted to make sure that users see the most relevant entries first. Google states to have worked hard from the beginning to figure out which entries should appear on top and how to best order them. So instead of displaying the most recent entries first, they will rank Sidewiki entries using an algorithm that promotes the most useful, high-quality entries. It takes into account feedback from all users.  Google is also making an API available, so that developers can access Sidewiki data and use it in their own applications or on their own Web pages in a different form.




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Olivia Rodriguez

Olivia Rodriguez, Operations & Marketing Specialist at Jennifer Barbee Inc., arrived at our company in 2008 with an extensive career in Business Management and Operations. Having successfully opened and operated multiple businesses with employees of over 20, Olivia brings with her a level of business thought leadership beginning from the ground up. As a veteran to online social marketing and peer 2 peer mediums, Olivia also brings forth a deep expertise and understanding into the level of marketing destinations across the world need to build exposure in this arena. As our head of operations, Olivia’s level of achievements have allowed our company to succeed in successful business growth from both an operational and financial perspective.