Passion is the Genesis of Genius

“Passion is the Genesis of Genius” is a quote by Anthony Robbins, the great American motivator and author. But it got me thinking, can passion about something actually bring about greatness in what we do? I think it depends on our “rules of passion” , and I’m not talking about the provocative romance novel written by Sarah Bennett. Although, I hear it’s an interesting read!

So, what are the rules that would govern a passion turning into Genius? After doing a little blog reading and sharing stories with fellow colleagues and entrepreneurs, here are my humble thoughts on the rules of passion that define true genius in what we do.

Question yourself:

1. What are the things that I am really passionate about and how do they apply to my life? This is step-back time. My personal story is that I actually took a break from Internet Marketing after 10 years in the trenches and asked myself … is this who I am? Am I saving lives here? Am I contributing to a better society by running media? But, I knew it — I know Interactive Strategy like I know breathing. It’s natural, it’s exciting and it’s what makes me feel good about me. After taking a hiatus, when I got a call from one of my contacts in the Tourism Industry, and told me he was running a large campaign and didn’t trust anyone but me – my heart fluttered. My “sign” from the universe was that. Just because I’m not working at saving lives, I did have a gift to be shared and it was for the benefit of those trying to do their jobs. I am helping, shaping and contributing to a better society by not letting these gifts stay hidden.

2. Concentrate on your talents for the good, not the dollar. Now, to my advertising friends, I know we are in a commercial business. And, certainly a decent living must be expected for a full and happy lifestyle. But, I’m talking about flipping the script. If your business plan starts with how much money you can make, you’re sure to have lost passion for anything but money. Money is cheap. True ideas, unique ideas and filling a need in society assures you a living, an abundance. But you must find out what you want and how you want to affect people’s lives. The money will follow and the universe always provides to those who believe.

3. You’d better be having fun! Even in the most mundane tasks (which all of us hate), give thanks for the opportunity to do those tasks that support your passion. Contract writing is notoriously boring … but I have made a habit of doing this in a way that promotes my passion and gives thanks for the opportunity. When I write contracts, I do it out of my normal office environment, have a glass of wine and pour my passion into the thanks I have for the people who want to do business with me. What a way to shift your passion! Focus on the end, not the task and revel in the small things. Hate to answer emails ? Well, hell — be glad they are coming! Passion that is deep and true has to ring through both the mundane and the challenging.

4. Passion is Inspired, not forced. There are good days and bad days with your vision, whatever it may be. If you are a company rolling out a marketing campaign, it’s easy to lose the end passion in the tasks (see above rule). But, like they say about keeping your eye on the prize, it is the passion you have — whether it be the promotion you get from a genius idea, the vision you see through to fruition with a new product or just “who you want to be when you grow up”. Inspired action comes naturally. It wakes you up for insane ideas at 2am, it gnaws at your brain and asks for speed of intention. If you have an off day, and question your passion, reset and revisit. Do not give up.

5. People will think you’re crazy, and that’s a good thing. You see, we all yearn for that comfy life, the 9-5er, and an abundance of free time. But, when you have a passion for something it’s just in you. Like Bill Cosby says “Anyone can dabble, but once you’ve made that commitment, your blood has that particular thing in it and it’s very hard for people to stop you”. How true. If all you are risking is someone looking at what you want and asking, “huh?” What’s the harm in that, really? 100 years from now… how do you want your legacy remembered? That safe, comfy life — or sliding, experiencing andrisking it all for the glory of your passion? I choose the latter. When I started this company people told me, there are too many internet consultants, education will never work in your industry, and web knowledge is everywhere, you employ no sales staff, your competition will eat you alive … the list goes on. My answer was, “so?” I have something unique to share, more to teach than code … more to inspire than a Facebook page. And to tell the truth, you just have to know me to understand my passion for what I do. I am referral only. Standing here three years later watching all my passions come to fruition with like minded companies and individuals. I have more followers and fans than anyone in my industry and I still have no sales staff. It works. I live, breathe and give all to my passion. I hope you do the same.

Internet wishes, and social dreams,

Jenn

Similar Posts

None Found

Comments

About Author