QR codes….they could quite possibly be the perfect example of knowing what something is, but not knowing what it is called. In a nutshell, a QR code, or quick response code, is matrix pattern designed with black squares on top of a white background. These scannable codes typically include some sort of discount or promotion, [...]
As we come back to our offices after the Labor Day weekend, there is a different mind-set than the one we left with. Summer is over and Fall is fast approaching. It’s a good thing this TX weather has decided to follow suit or this transition would be more difficult than it should be. [...]
In most instances, we have a fairly good idea of what our seasonal campaigns are each year, especially as it relates to tourism marketing. Tourists make plans to visit certain destinations based on the best weather months, better deal months and when it’s most convienent to travel. Summer is a popular season and we all [...]
For the past few decades it seems like the top divas of TV and print are the famous Oprah Winfrey and Martha Stewart. Their brands in my opinion are as big as the coke-a-cola brand! But are they both coming to an epic fail?
With Oprah saying goodbye; what does that really mean for her TV [...]
Betsy A. Decillis released a list of the Top 100 Most Influential Tourism Professionals on Twitter and we are excited to see so many industry collegues and clients on it! A special shout out to #6 and #47!
Also, don’t miss the DMO’s Tourism Professionals love to follow list!
In celebration of LOL Friday we bring you the strangest deep fried videos ever, via YouTube.
Who would think that the greatest childhood beverage would make an equally odd deep fried snack?
Deep fried Kool-Aid
Just in case you want to save the time between eating and enjoying your favorite alcoholic beverage… combine the two.
Deep Fried Beer
In October, a study conducted by Internet security firm AVG found that 92% of children in the U.S. have an online presence by the time they are two, compared to 73% in western Europe. That explains why my three year old can work an iPad just as well as I can. It’s what I’m calling [...]
Anywhere the eye can see, it’s likely to see an ad. So, what’s in an ad that really generates that click in our brains that screams “that’s an ad”? That’s the question marketers have been challeged with over the last decade as more and more businesses are spending more and more $$ on advertising. It’s [...]
As gas prices rise, our marketing and media plans shift to make the most impact for weary travelers. Gas card giveaways, road trip sweepstakes and other promotions are being seen across the web encouraging road trips this summer. But, are they absolutely necessary to get visitors to your destination?
According to Trip Advisor, not exactly. In an [...]
Okay, so they aren’t drug dealers and I am sure that I owe an apology to everyone included. Nevertheless I am talking about Pharmaceutical sales and the impact of digital media.
Thousands upon thousands of pharmaceutical reps have been cut over the years leaving a large gap in the force needed to push your ‘soon to [...]
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