The internet has done wonders for the world at large. It has changed commerce, communication, research … and so many other elements of our day-to-day existence.
But, and this is a big BUT, the internet cannot take the place of face to face interaction. This is a key factor to remember. The smartest social networking strategies [...]
Our week kicked off in a big way at Jennifer Barbee, Inc. this Monday morning, as we received news from HSMAI that we, along with our amazingly creative clients, received five Adrian Awards! One gold, one silver and three bronze recognitions in this prestigious competition would not have been possible without such an incredible roster [...]
We’re getting deeper with our Hot or Nots for 2010. For those of you who know us well, you know interactive marketing and media is our “Thang” but we’ve kept our eyes and ears open to the advertising industry as a whole this year who, I have to say, given the circumstances with the economy [...]
Jennifer Barbee Inc. is featured in today’s issue of the New York Times for our work with the Panama City Beach summer campaign and video contest!
The article highlights the innovative methods destinations and travel companies are using to encourage consumers to travel during tough economic times.
“ ‘There’s a lot of destinations that have had a [...]
Panama City Beach is making a new splash online just in time for Summer travel. The new web site promoting Panama City Beach as “Real. Fun. Beach.” among many other exciting attributes officially launched today with high praises and excited locals waiting for the official unveiling. The new web site developed by Jennifer Barbee, Inc. [...]
The marketing team at Jennifer Barbee, Inc. attended the SES Conference in NYC last week. With over 50 speakers including marketing reps from Google and Microsoft, the content of both the educational sessions and the panel discussions was great. Cutting edge marketing tactics, interactive media development, paid and organic strategies and mobile marketing tactics were [...]
We’ve done it…officially unveiled the program we have been working on for some time. We at JB Inc. are all so amazed by the overwheming response from destinations and the media. It’s a program we are all very proud to be a part of. JB University is a virtual education program that allows agencies, marketers, [...]
The thing I love about the South is that adversity doesn’t define us, it ignites us. The conference in Louisiana last week was focused on educating the industry about the economy, it’s impact on their business, tourists and the community. With such a sobering topic, and people (rightfully) concerned about firming tourism strategy in the [...]
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