http://dotcomconfessions.com A hip and hilarious look at all the myths and realities of internet marketing from the group at Jennifer Barbee, Inc., a boutique interactive agency specializing in new age web marketing and web 2.0 technology marketing. Tue, 07 Feb 2012 16:55:03 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 http://dotcomconfessions.com/advertising/taking-a-sneak-peek-at-super-bowl-xlvi-commercials http://dotcomconfessions.com/advertising/taking-a-sneak-peek-at-super-bowl-xlvi-commercials#comments Fri, 27 Jan 2012 18:37:58 +0000 Whitney Hultstrand http://dotcomconfessions.com/?p=2235 As football season comes to an end, the anticipation of Super Bowl XLVI is growing.  Most people are beginning to place their bets on how the Super Bowl will pan out, but I’m not really partial to either of the teams, so I am looking forward to the best part….the commercials!  For those of you [...]]]> http://dotcomconfessions.com/advertising/taking-a-sneak-peek-at-super-bowl-xlvi-commercials/feed 0 http://dotcomconfessions.com/advertising/jennifer-barbee-inc-and-panama-city-beach-cvb-receive-2011-hsmai-adrian-award http://dotcomconfessions.com/advertising/jennifer-barbee-inc-and-panama-city-beach-cvb-receive-2011-hsmai-adrian-award#comments Thu, 17 Nov 2011 23:26:21 +0000 Whitney Hultstrand http://dotcomconfessions.com/?p=2137 FOR IMMEDIATE RELEASE Contact:       Whitney Hultstrand (972) 918-5152 whitney@jenniferbarbee.com HSMAI TO HONOR PANAMA CITY BEACH CVB AND JENNIFER BARBEE, INC. WITH A BRONZE AWARD IN ITS ANNUAL ADRIAN AWARDS COMPETITION Winners Will Be Honored at the HSMAI Adrian Awards Gala Feb. 27, 2012 in New York City NEW YORK, NY (November 17, 2011) – The Hospitality Sales & Marketing Association International [...]]]> http://dotcomconfessions.com/advertising/jennifer-barbee-inc-and-panama-city-beach-cvb-receive-2011-hsmai-adrian-award/feed 0 http://dotcomconfessions.com/advertising/pros-and-cons-of-google-pages http://dotcomconfessions.com/advertising/pros-and-cons-of-google-pages#comments Wed, 09 Nov 2011 21:19:43 +0000 Whitney Hultstrand http://dotcomconfessions.com/?p=2125 The long awaited Google+ Pages option has been added to the social networking platform launched by Google just 5 months ago.  By now you have probably heard all about what Google+ Pages has to offer and the many mixed opinions on this addition.  Do you plan on setting up a Google+ Page for your business?  [...]]]> http://dotcomconfessions.com/advertising/pros-and-cons-of-google-pages/feed 0 http://dotcomconfessions.com/advertising/digital-spending-expected-to-surpass-original-forecast http://dotcomconfessions.com/advertising/digital-spending-expected-to-surpass-original-forecast#comments Tue, 30 Aug 2011 14:37:36 +0000 Kristen Cruz http://dotcomconfessions.com/?p=2027 eMarketer is now predicting that online ad spending in US will not only surpass original estimates, but DOUBLE from original estimates. Online ad spending is now predicted to reach $31.3 billion this year according to eMarketer. Earlier predictions were based on a 10% growth in spending from 2010 to 2011. We are now looking at [...]]]> http://dotcomconfessions.com/advertising/digital-spending-expected-to-surpass-original-forecast/feed 0 http://dotcomconfessions.com/advertising/online-campaign-pre-planning-when-to-start http://dotcomconfessions.com/advertising/online-campaign-pre-planning-when-to-start#comments Tue, 09 Aug 2011 19:32:35 +0000 Kristen Cruz http://dotcomconfessions.com/?p=1988 In most instances, we have a fairly good idea of what our seasonal campaigns are each year, especially as it relates to tourism marketing. Tourists make plans to visit certain destinations based on the best weather months, better deal months and when it’s most convienent to travel. Summer is a popular season and we all [...]]]> http://dotcomconfessions.com/advertising/online-campaign-pre-planning-when-to-start/feed 0 http://dotcomconfessions.com/advertising/branding-impact-from-display http://dotcomconfessions.com/advertising/branding-impact-from-display#comments Tue, 07 Jun 2011 14:53:56 +0000 Kristen Cruz http://dotcomconfessions.com/?p=1884 EMarketer released a couple of very interesting statistics regarding display advertising and their impact on overall brand and the intent to recommend the brand’s products or services. Check out the charts below from eMarketer.com.   Based on the survey results, campaigns that featured expandable rich media received the best performace % with a 34.4% lift and flash [...]]]> http://dotcomconfessions.com/advertising/branding-impact-from-display/feed 0 http://dotcomconfessions.com/advertising/the-smaller-fingers-bigger-technology-evolution http://dotcomconfessions.com/advertising/the-smaller-fingers-bigger-technology-evolution#comments Mon, 06 Jun 2011 15:37:19 +0000 Kristen Cruz http://dotcomconfessions.com/?p=1879 In October, a study conducted by Internet security firm AVG found that 92% of children in the U.S. have an online presence by the time they are two, compared to 73% in western Europe. That explains why my three year old can work an iPad just as well as I can. It’s what I’m calling [...]]]> http://dotcomconfessions.com/advertising/the-smaller-fingers-bigger-technology-evolution/feed 0 http://dotcomconfessions.com/advertising/it-took-you-a-year-to-get-your-sht-straight http://dotcomconfessions.com/advertising/it-took-you-a-year-to-get-your-sht-straight#comments Tue, 24 May 2011 19:08:06 +0000 Drew Barbee http://dotcomconfessions.com/?p=1865 If you may not have known, Nestle has taken a pounding on their social media presence, especially on Facebook.  When I say pounding, I mean ‘taken out in the street and beaten in the face, senseless’.  The subjects under attack: Palm Oil, Deforestation and Orangutan genocide.  Allegedly, Nestle’s demands have placed a huge cost on the Indonesian rainforest. Eight [...]]]> http://dotcomconfessions.com/advertising/it-took-you-a-year-to-get-your-sht-straight/feed 0 http://dotcomconfessions.com/advertising/how-is-the-cost-of-fuel-really-affecting-travel http://dotcomconfessions.com/advertising/how-is-the-cost-of-fuel-really-affecting-travel#comments Mon, 23 May 2011 13:35:34 +0000 Kristen Cruz http://dotcomconfessions.com/?p=1861 As gas prices rise, our marketing and media plans shift to make the most impact for weary travelers. Gas card giveaways, road trip sweepstakes and other promotions are being seen across the web encouraging road trips this summer. But, are they absolutely necessary to get visitors to your destination? According to Trip Advisor, not exactly. In an [...]]]> http://dotcomconfessions.com/advertising/how-is-the-cost-of-fuel-really-affecting-travel/feed 0 http://dotcomconfessions.com/advertising/superbowl-commercial-recap http://dotcomconfessions.com/advertising/superbowl-commercial-recap#comments Mon, 07 Feb 2011 15:36:21 +0000 Hannah Sentenac http://dotcomconfessions.com/?p=1640 There’s no question that a lot of viewers tune in to the Superbowl for one big reason – and I’m not talking football! I’m talking, of course, about the commercials that are aired during the biggest television event of the year. Each year, they’re bigger, more elaborate and more expensive than the last, and it’s [...]]]> http://dotcomconfessions.com/advertising/superbowl-commercial-recap/feed 0